Privacy Policy

1. Who we are and what role we play

Local Call AI ("we", "us") provides an AI phone receptionist to local service businesses ("Customers"). Local Call AI is operated by Fast City LLC, based in Austin, Texas, United States. Contact details are in Section 14.

We act in two different roles, and the difference matters for your rights:

• For website visitors and Customers, we decide why and how personal information is used. In privacy-law terms we are the controller (or, in Canada, the organization accountable for the information).
• For callers, the people who phone a Customer's business and speak to the AI receptionist, the Customer decides why the information is collected. We process it on the Customer's behalf and under the Customer's instructions. In privacy-law terms we are a processor or service provider. If you called a business and want to know how your information is used, that business is your first point of contact; we will also help you directly (Section 11).

2. What we collect

Website visitors.

• Usage and device information collected by analytics tools: pages viewed, referring site, approximate location derived from IP address, browser and device type, and interactions such as clicks. We use PostHog and Google Analytics 4 for this (see Section 9, Cookies).
• Anything you type into a form: name, email, phone number, business name, and message.
• If you use the missed-call audit, the business phone number you ask us to test-call and the time you ticked the consent box. We only place that call after you have consented.
• If you try the demo receptionist in your browser or by phone, the recording and transcript of that demo call and, for phone calls, your caller ID.

Customers and their team members.

• Account details: business name, your name, email address, phone number, time zone, and login credentials (passwords are stored hashed, never in plain text).
• Billing details, handled by Stripe. We see your name, email, the last four digits and brand of your card, and your payment history. We never see or store your full card number.
• Business configuration: hours, services, service area, pricing rules, emergency rules, greeting text, and any documents or notes you give us to set up the receptionist.
• Alert settings: the email addresses and mobile numbers of the staff who should be notified about calls, and any on-call schedule.
• Integration credentials: if you connect a CRM or calendar, the access tokens or API keys needed to write to it, stored encrypted.
• Team invitations: the email addresses of colleagues you invite to the portal.
• Support correspondence with us.

Callers (people who phone a Customer).

• Your phone number (caller ID), the number you dialled, and the time and length of the call.
• A recording of the call and a written transcript of it.
• The details you give the receptionist: typically your name, a callback number, a service address, an email address, what you need, and how urgent it is.
• The receptionist's output about the call: a short summary, an urgency rating, the type of service requested, and any appointment it booked.
• If you text the business's number, the content of those messages.
• If the Customer uses outbound reminders, the contact details the Customer uploaded about you (name, phone, email, last service date), whether you consented to reminder calls, and the outcome of each contact attempt, including any request not to be contacted again.

We do not ask callers for payment card numbers, government identification numbers, or health information, and we tell Customers not to configure the receptionist to collect them.

3. How the AI handles a call

When someone calls a number connected to the Service, the audio is streamed to our voice-AI platform, Retell AI, which converts speech to text, sends the conversation to a large language model to decide what to say next, and converts the response back to speech. The language model is operated by a third-party AI provider under Retell's terms. The call recording, transcript, and the receptionist's structured notes are then sent to our own systems, where they are stored against the Customer's account, shown in the Customer's portal, and used to send the Customer's alerts and, where enabled, to file the call in the Customer's CRM.

We use recordings and transcripts to operate the Service for the Customer, to fix problems, and to improve the receptionist configured for that Customer's account. We do not use one Customer's recordings or transcripts to train AI models that serve other customers. Our providers are contractually restricted from using call content to train their general models beyond what is needed to deliver the Service; where a provider's terms change, we will update this policy.

4. Why we use information

• To answer calls, book appointments, and deliver call details to the Customer (performance of our contract with the Customer, and the Customer's legitimate business need to respond to its callers).
• To send Customers alerts, invoices, security notices, and support replies (contract and legitimate interest).
• To run, secure, debug, and improve the Service, including reviewing transcripts where a Customer reports a problem (legitimate interest).
• To understand how people use our website and to measure our marketing (legitimate interest; consent where local law requires it for analytics cookies).
• To send marketing emails to people who asked to hear from us, which you can stop at any time (consent).
• To comply with law, enforce our terms, and protect people from fraud or harm.

5. Who we share information with

We do not sell personal information, and we do not share it with third parties for their own advertising.

Service providers we rely on (subprocessors). Each receives only what it needs to do its job:

• Retell AI (voice AI platform, with its underlying speech and language-model providers): call audio, transcripts, and the receptionist's instructions.
• Twilio (telephony and SMS carrier): phone numbers, call routing, and the text messages we send or receive.
• Resend (email delivery): the alert and account emails we send and their recipients.
• Stripe (payments): Customer billing details.
• Railway (application hosting and database storage, United States): all data stored by the Service.
• PostHog and Google Analytics (website and product analytics): usage data from this website and the portal.
• Sentry (error monitoring): technical error reports, which can include account identifiers.
• Google Workspace (our email and calendar; and Google Calendar where a Customer books appointments into one): support correspondence and, where enabled, appointment details.

Systems the Customer connects. If a Customer connects a CRM or field-service tool (for example Jobber, JobNimbus, or Housecall Pro) or a calendar, we send the caller details and booking that the Customer has chosen to file there. Those systems are controlled by the Customer and the vendor, under the vendor's own privacy terms.

The Customer's own staff. Call details go to the email addresses and phone numbers the Customer configures for alerts and to team members the Customer invites to the portal.

Legal and safety. We may disclose information if required by law, subpoena, or court order, or where we believe in good faith it is necessary to protect someone's safety or to prevent fraud or abuse. We will tell the Customer about a legal request for their data unless the law forbids it.

Business transfers. If Local Call AI is sold or merged, personal information may be transferred to the successor, who must honour this policy or give notice and a choice before using it differently.

6. Where information is stored, and transfers outside your country

Our systems and our providers' systems are located in the United States. If you are a Customer or a caller in Canada or elsewhere, your information is transferred to, stored in, and processed in the United States, where it is subject to US law and may be accessible to US authorities under that law.

For Canadian Customers: under PIPEDA and provincial laws such as British Columbia's PIPA, you remain accountable for personal information that you have transferred to us for processing, and you should tell your customers that their information may be stored and processed outside Canada. We use contracts with our providers to require a comparable level of protection, but we do not claim that US law provides the same protection as Canadian law.

7. How long we keep it

• Call recordings, transcripts, summaries, and caller details: for as long as the Customer's account is active, so the Customer can refer back to them, and for 30 days after the account ends so the Customer can export them. After that they are deleted from our active systems. A Customer can ask us to delete specific calls sooner, and a caller can ask the Customer or us to delete their call (Section 11).
• Outbound campaign contact lists: for as long as the Customer keeps them in the portal. Do-not-contact records are kept for as long as needed to honour the request, even after the rest of the list is deleted.
• Customer account and billing records: for the life of the account, plus the period required for tax and accounting (generally seven years for invoices).
• Website form submissions and demo calls: up to 24 months, unless you become a Customer or ask us to delete them sooner.
• Analytics data: according to the retention settings of PostHog and Google Analytics, which we keep at or below 14 months for identifiable data.
• Server and error logs: typically 30 to 90 days.
• Backups: deleted data may persist in encrypted backups until those backups expire on their normal schedule.

8. How we protect it

• Data moves over encrypted connections (TLS) between callers, our providers, our servers, and your browser.
• Our database and stored recordings live on encrypted hosting volumes in the United States.
• Passwords are stored as one-way hashes. Integration credentials are stored encrypted.
• Incoming call data from our voice platform is accepted only when its signature checks out, so a third party cannot inject fake calls into your log.
• Each Customer sees only their own account. Administrative access to all accounts is limited to Local Call AI staff who need it to run the Service.
• We review access and dependencies regularly. We do not currently hold a third-party security certification, and we will say so rather than imply otherwise.

No system is perfectly secure. If we learn of a breach affecting your information, we will notify affected Customers without undue delay and, where the law requires, the relevant authorities and individuals.

9. Cookies and analytics

This website uses:

• A session cookie that is necessary for forms and the sign-up flow to work. It does not track you across sites.
• PostHog, a third-party product-analytics tool, which sets cookies or local storage to recognise a returning browser and records page views and interactions.
• Google Analytics 4, a third-party analytics tool from Google, which sets cookies to measure traffic and marketing performance. Google may use this data according to its own policies.

To opt out: block or clear cookies in your browser, use a browser extension that blocks trackers, install Google's Analytics opt-out add-on, or email us and we will honour "Do Not Track" and Global Privacy Control signals where our tools support them. The website works with analytics blocked.

The Customer portal uses a login session cookie and product analytics to see which features are used. It does not use advertising cookies.

10. Marketing, text messages, and do-not-call

We send marketing email only to people who gave us their address for that purpose. Every marketing email has an unsubscribe link.

Text messages sent by the Service go either to a Customer's own staff (alerts) or, where a Customer uses outbound reminders, to the Customer's customers who have agreed to receive them. Reply STOP to any text from the Service to stop receiving texts from that business's number. Tell the receptionist, or the business, that you do not want to be called again and we record it and suppress future automated calls from that business.

11. Your rights

Depending on where you live, you may have the right to access the personal information we hold about you, to receive a copy, to correct it, to delete it, to restrict or object to certain uses, and to withdraw consent where consent is the basis for processing.

• Canada. Under PIPEDA and provincial laws you may ask what personal information we hold about you, how it is used and to whom it has been disclosed, and ask us to correct it. You may complain to the Office of the Privacy Commissioner of Canada or your provincial commissioner.
• United States. Residents of states with comprehensive privacy laws (including Texas, California, Colorado, Connecticut, Virginia, and others) may have rights to access, correct, delete, and obtain a copy of their information, and to opt out of targeted advertising or sale. We do not sell personal information or use it for targeted advertising. We will not discriminate against you for exercising a right.

If you are a caller, the business you called controls your information. You can contact that business directly, or email us at hello@getlocalcall.com with the business name, the number you called from, and the approximate date. We will pass your request to the business and, for deletion of a recording and transcript from our systems, act on it ourselves within 30 days unless the business has a legal reason to keep it.

If you are a Customer or team member, email us from your account address and we will respond within 30 days. We may need to verify your identity first.

12. Children

The Service is for businesses. We do not knowingly collect personal information from anyone under 16. If a caller is a minor, the business they called is responsible for how that information is handled, and we will delete it on request.

13. Changes to this policy

We will post any changes here and update the "Last updated" date. If a change materially affects how we use Customer or caller information, we will email Customers before it takes effect.

14. Contact

Local Call AI
Email: hello@getlocalcall.com
Mailing address: Fast City LLC, 6705 W Highway 290, Suite 607, Austin, TX 78735-8407

If you are in Canada and are not satisfied with our response, you may contact the Office of the Privacy Commissioner of Canada at priv.gc.ca.